Bath is one of the UK’s most woke cities!

Bath is one of the UK’s most woke cities in which to live and work…

For those less familiar with the term, the word ‘woke’ originates in American slang. The Merriam-Webster dictionary defines this as being “aware of and actively attentive to important facts and issues (especially issues of racial and social justice).”

To this end, it’s often used interchangeably with other words that describe progressive attitudes and behaviours.

How do you measure a city’s woke status?

Bankrate has ranked 50 cities across seven specific categories, which include:

  1. Google search trends: how frequently the city’s web users have searched for the followings terms over a 5-year period:  ‘LGBT’, ‘Fair Trade’, ‘Volunteering’, ‘Climate Change’, ‘Feminism’, ‘Protest’, ‘Sustainability’, ‘Charity’, ‘Human Rights’ and ‘Politics’.
  2. The gender pay gap: the disparity between wages for men and women.
  3. Recycling rates: the quantity of household waste that is recycled.
  4. Voter turnout: comparing ‘the size of each electorate with the total number of votes in the 2017 General Election.’
  5. Vegan & vegetarian: from the perspective of a reduced carbon footprint; counting the number of exclusively vegan and vegetarian eating establishments.
  6. ULEV registration: the number of vehicles registered as ‘ultra-low emission’, which usually refers to ‘electric or hybrid cars.’
  7. Council diversity: exploring the representation of women and minority groups in local government.

Full details of each category and data sources can be found on the Bankrate site.

How progressive is Bath?

Bath is officially the third most woke city in which to live and work, according to this assessment scale. The city receives a total score of 22.31.

Only Oxford and Brighton & Hove achieve greater progressiveness scores, reaching 23.82 and 23.33 respectively.

Bath performs especially well for its:

  1. Recycling rates: achieving a score of 4.6/5. This surpasses Oxford’s 4.2 and Brighton’s 2.4.
  2. Vegan/vegetarian establishments: 4.5/5. Brighton achieves a perfect 5 for this aspect, however, Oxford falls behind with 3.5.
  3. Voter turnout: 3.9/5. Mirroring Oxford (3.9) and only just behind Brighton (4).
  4. ULEV registration: 3.7/5. Beating Brighton’s 2.6 and scoring only marginally less than Oxford’s 3.8. 

However, Bath still needs to work on its:

  1. Council Diversity: 0.6/5: the city’s weakest ranking. Oxford and Brighton, however, each only achieve scores around 2/5 for this element. Wolverhampton, in contrast, receives a 4.3.
  2. Gender Pay Gap: 2/5: this was a low-scoring area for each of the top three cities. None of which even reach a 3/5. Swansea, however, receives an impressive 4.1/5 for its minimal pay gap.
  3. Google Search Trends: 3.1/5: Bath residents and professionals could use the Internet for more progressive means! Brighton & Hove achieves its second perfect score (5/5) for this aspect, yet Oxford also has work to do with its 3.4.

Interestingly, if it wasn’t for the Council Diversity ranking, Bath (21.8) would beat both Oxford (21.4) and Brighton & Hove (21.3). Please note: we haven’t totted up the scores for the rest of the cities to see how else the rankings would change.

Want to work in a woke city?!

We’re proud to have recruited for businesses in Bath and the surrounding area since 1999. You’ll find the latest local job openings listed here.



Forced into side hustles

Why do employees opt to work in so-called side hustles? Is it by choice or is there something else forcing their decisions?

If you read our recent salary news roundup, you’ll know that more than 1/2 of professionals are finding it difficult to meet their financial needs on a monthly basis.

So, it’s of little wonder that the majority of people who undertake side jobs are motivated by the chance to earn more money.

The top motivations for side hustles are:

  1. To increase income (59.9%)
  2. For personal enjoyment (14.1%)
  3. To ‘improve a hobby’ (10.4%)
  4. For better job security (9.4%)
  5. Or to enter a new career (6.3%)

The fact that 67.7% of respondents could be willing to stop their side jobs if their employer increased their salary adds further proof of their financial incentive.

That said, the remaining 1/3 of respondents intend to eventually turn their side gig into their career role.

Should employees and/or their employers be concerned?

There are important considerations for all parties…

  • As the Onrec post suggests, employees should have a good look at their employment contracts before embarking on any side jobs. Many businesses place restrictions on work that can be completed out of office hours.
  • Naturally, employers need to promote productivity and will be concerned if their team members turn up unreasonably tired or distracted. There’s also the chance of competitive overlaps and even public relation problems.
  • Yet, as the piece also mentions, businesses need to do more to attract and retain their employees; particularly in a time of continued skills shortage. Where possible, increased salaries can help professionals to better balance their work and home needs.
  • Business leaders can consult their recruitment agencies for more guidance on achieving competitive and attractive salary packages. We’re delighted to assist local employers with their recruitment enquiries – please call the office on 01225 313130 for more information.
  • Employees who feel overwhelmed with balancing extra work alongside their careers should consider whether their day job is the right role for them. If they’re not able to negotiate a salary increase, they may find their earning potential is greater in a new role. Regularly reviewing local job opportunities can help you to gauge your salary potential.


The best work-life balance jobs (+ salary details!)

Exploring which jobs have the best work-life balance scores – and whether you’ll have to pick between your lifestyle or your salary…

As each Monday rolls around, you may find yourself wishing your weeks featured less work and more leisure. It’s a common wish and one that often appears to involve a level of financial sacrifice.

After all (and as Recruiting Times reports), this choice often entails a shorter working week and/or part-time hours, which often spells reduced pay.

Well, the latest research by Glassdoor has identified the 15 best roles for work-life balance, with 13 of these meeting or exceeding the national salary average.

The top 10 work-life balance jobs are…

Please note: the brackets indicate the standard national base salary for each role.

  1. Sales Development Representative (£27,000)
  2. Research fellow (£34,000)
  3. Customer Success Manager (£40,000)
  4. Marketing Assistant (£20,000)
  5. Engagement Manager (£48,000)
  6. Data Scientist (£46,000)
  7. Recruiter (£25,000)
  8. Copywriter (£29,000)
  9. Web Developer (£31,000)
  10. Audit Manager (£52,000)

The complete job list and associated ratings can be found in the original post.

Using these findings…

We agree with the positive sentiments expressed in the piece. These findings show that you don’t always have to sacrifice your salary level in order to achieve a more favourable working lifestyle.

What’s more, as Glassdoor suggests, the vast majority of the roles listed can be found in a variety of working sectors and industries.

As ever, we encourage you to do your research to gain more of an understanding of what’s realistic for you to achieve locally. Regularly visiting our jobs page will allow you to see the salaries offered in a variety of different roles.

Your career choices are also highly individual. One person’s ideal work-life balance may be quite different from another’s. Plus what suits you at one point in your career can change with time. Where possible, seek to understand what matters to you…and let your recruitment consultant know your job search priorities!



The latest salary news

Sharing four of the latest salary news findings. How many of these ongoing issues can you relate to?

1) The monthly money struggle

Source: onrec

  • The majority of people (64%) are working beyond their contractual hours. Yet more than half of employees (55.1%) are struggling to meet their financial needs at the end of each working month.
  • Respondents are working anywhere from £1,607.08 to £12,045.60 of unpaid overtime each year.
  • Still, most workers (61.8%) are entering their overdrafts before the month is out, while almost 1/3 of respondents (32.2%) are unable to clear their credit card on a monthly basis.
  • In addition, 74.9% of people think they’re currently underpaid for their job role.

2) Working in insecure, low-paid positions

Source: Personnel Today

  • It can’t help matters that 1 in 6 UK employees are undertaking ‘insecure, low-paid’ jobs.
  • This accounts for 5.1 million people; 2 million of which are working parents.
  • Younger workers are most affected. That said, 46% of those working insecure, low-paid roles are over the age of 35.
  • As a result, the Living Wage Foundation has launched a new campaign titled ‘Living Hours’. This calls for organisations to pay the ‘real Living Wage’ as well as committing to advance notice for shift workers, more accurate contracts, and minimum working hours.

3) The over-30s still require financial support

Source: HR News

  • With the above findings in mind, it’s little surprise that many employees aged over 30 are still asking for financial help from their parents.
  • This age group is the most likely to request financial support (45%).
  • 42% of parents also admit to diving into their ‘own savings and disposable income’ to provide support, even though this may affect their own financial security in the future.
  • We’re not talking small sums either. 1 in 5 parents has contributed more than £11,000, with 1 in 10 giving more than £21,000 to fund large purchases, such as cars and homes.
  • The top 10 purchases that are being funded by parents are listed here.

4) The fear of asking for a pay rise

Source: HR News

  • Despite the prevalence of financial concerns, more than 1/2 of employees are afraid to ask for a pay rise.
  • Some people don’t know how to phrase their requests (16%), others don’t want to appear greedy (15%),  or are ‘scared of asking the boss’ (12%) or simply worry they’ll be ‘turned down’ (12%).
  • Although, 37% of people feel so confident in requesting a pay rise that ‘nothing would stop them’ from doing so.

Salary tip: regularly researching local jobs in your sector will help you to gauge whether you’re receiving (and/or paying your team!) a competitive salary. 



What’s most important right now?

What’s most important to you – your job and salary or your social and love life? 

It appears that most British employees select the former, prioritising their work and income ahead of their relationships.

Looking at the stats…

  • 54.7% of British people say their work life is most important right now.
  • 13.8% of respondents prioritise their social group.
  • And only 12.3% place their love life above all else.

Sadly, despite this focus, only 17.2% of employees are in their ‘dream job’. In fact, very few people have achieved their broader goals. You’ll find more stats regarding this here.

Really considering what’s most important…

A few questions come to mind as a result of these findings:

  • If you’re among the 54.7% that prioritise their work life, what is it that you’re specifically aiming to achieve? Is there a set role, salary or path that you’re working towards? Of course, it could be the case that you simply derive more enjoyment from your work life than other aspects of your lifestyle at this time.
  • Whatever your goals and priorities, consider whether your current (or most recent) job sets you on the right track to achieve them. There might be another job role that gets you closer to your aims.
  • Do you know what’s needed to get the job you want? Keep looking at job specs to see what employers are looking for. Also, let your Recruitment Consultant know your priorities and what you’re working towards.

Never forget the value of being a ‘well-rounded’ candidate. Employers are impressed by those that can bring additional skills to their team. The ability to forge effective relationships is a powerful attribute.

Where possible, work towards a blend of both – a positive work focus alongside a healthy social life. Your priorities will naturally shift at different points in your career; you’ll also need to find the right blend for your needs and personality.

Visit our jobs page to get a better idea of what local employers are looking for.



Job hunting this lunch break?

Are you using your lunch break to job search? Why so many professionals are, plus some considerations to be aware of…

The lunch break job hunters:

  • It turns out that 1/4 of UK professionals are now job searching at lunchtime.
  • 1/3 of people aged 22-35 even apply for job vacancies during working hours.
  • In comparison, the over-55s are more likely to conduct their job search after work (58%).

What’s behind these figures?

  • The majority of respondents hope to increase their salaries (41%). This actually contradicts other recent research findings.
  • There’s also the aim of making a ‘fresh start’ (31%);
  • Plus simply wanting to know what else is out there (over 25%)
  • Alongside an eagerness to work for a different company (23%).

Some hints and tips…

  1. It’s definitely wise to save your job hunting for your lunch break rather than during office hours. You’re entitled to a break. For most, this will include an hour-long lunchtime. For others, it’ll simply be the 20 minutes that you earn for working more than a 6 hour day. Either way, this break should ideally be ‘uninterrupted’ and is yours to spend as you wish…within reason, of course (your contract may stipulate certain limitations, such as the amount of alcohol that can be consumed during the day. But that’s a different topic)!
  2. Avoid using any work devices to conduct your job search; even if it is during your lunch break. Your employer may monitor computers, laptops/tablets and phones. This is a private endeavour that should be limited to your own technology.
  3. On a similar note, always use your own email address, rather than your company’s. Again, company emails may be monitored.
  4. Private devices operated on company Wi-Fi might not be so private after all. Where possible, take yourself out of the office where you can conduct your search in peace.
  5. Don’t rush your applications. You want to make sure you can give your CV and any cover letters proper attention. Use this time to research and bookmark openings and make any initial enquiries. Only send your CV if you’re sure it’s ready to be sent (keep a copy in your email drafts for this purpose). Also be sure to proofread your cover note and check that you’re not emailing it to your boss/colleague by mistake!
  6. Lunch breaks are fantastic for contacting and/or meeting with recruitment agencies. Let them know if you’re only available for a certain period of time so you feel more relaxed. For further advice about your search, please call an Appoint consultant on 01225 313130. Here’s what to include if you’re emailing your CV to a recruitment agency. And, finally, here’s where you can upload your CV via our website.

Best of luck with your job search – we look forward to hearing from you regarding jobs in Bath and the surrounding area. 



Is your salary the most important factor?

Investigating whether your salary is the most important of all the job benefits. What else appeals to today’s job-seekers and what’s so important about this research?

Let’s start with the importance of this topic. As we mentioned in our last post, job vacancy numbers have reached an all-time high. This means that each employer has to work all the harder to impress suitable applicants.

This also means that there are regular surveys to ascertain which factors are most likely to attract a candidate into a new role. Surveys such as the one behind the ‘Attracting the Right Talent – Meeting Demands through the Job Offering Report.’

Salary isn’t (necessarily!) the most important factor…

  • At present, just over 1/3 of the nation’s professionals say their ‘career expectations are not being met’. They most prioritise…
  • Working for an employer that ‘values you’ (25%)
  • The opportunity to gain experience (17%)
  • Creating a strong work-life balance (18%)
  • And developing personal technical skills and abilities (11%)

Those that had worked for their employer for more than five years were even more likely to rate feeling valued and work-life balance as most important.

Alongside this, 60% of people prioritise the chance to develop their career within their job role.

You’ll see salary is yet to be mentioned. However, there is some regional variation here. In the South, workers are more likely to prioritise the career and lifestyle factors mentioned. Whereas the majority of professionals in the North East and Midlands valued their salary above all else.

There’s also some sector difference. The banking and financial services industry was the only sector that specifically regarded a pay rise as their primary career priority.

The report says there’s been a marked shift in attitudes due to the ‘millennial impact’. This group of workers is placing greater importance on lifestyle elements beyond pay rates.

What does this all mean?

We can see that attitudes are changing. However, it’s not long ago we heard that the UK is more salary-minded than any other European country and that 62% of people primarily work for this reason.

It’s worth considering the research as a whole. Salaries are incredibly important to many workers, yet there are also plenty of other factors that are relevant to job searching…and the acceptance of job offers.

  • As a candidate: it’s useful to consider your own priorities. What matters most in your career right now? Be sure to let your Recruitment Consultant know what you’re looking for. You can include some of this information right from your first email to your agency.
  • As an employer: take a look at your employee attraction offering. Are you making your team feel valued, do you help to create a positive work-life balance, and are you ensuring your staff receives regular skills development? What’s more, are you communicating these messages in your job advertisements? This post will help you to sharpen your employee attraction strategy.

For specialist recruitment support, please call the office on 01225 313130. Further details are available on our Contact page



Money worries at work

Are money worries affecting your work? You might not associate financial concerns with recruitment discussions, however, this very topic has become an increasing news theme over recent months…

Most employees experience money worries.

But what does this all have to do with recruitment?

Working towards solutions…

  • This issue presents both a challenge and an opportunity. The more that these discussions take place, the more likely employers are to find ways of supporting their team. While the most innovative companies can make this another staff attraction and retention differentiator.
  • Professionals will also feel less alone in their money worries. Anyone who has concerns that they are unable to discuss with their employer would be wise to contact the Money Advice Service. This is a free, impartial service.
  • On a separate note, if you’ve never really got to grips with your payslip and tax code, this post should help.
  • If you’re wondering whether you could earn more for your career experience and skill-set, speak with your Recruitment Consultant. Regularly researching jobs in your industry can also improve your knowledge of the going market rates.


7 days of employee attraction tips!

Are your employee attraction strategies up to scratch? Check your progress against our top tips – we’ll be sharing something daily over the next week…

The latest skills shortage stats show just how vital this information is to employers. After all, you’re currently competing against a greater number of companies for a smaller number of candidates.

Ready to get started?

DAY 1: your culture and ethos

Could you (and your existing team) describe your company culture and brand values/ethos? If so, how do you promote this to prospective employees – is it on your website? Do you include any blurb on your job descriptions? If you answer ‘no’ to any of the above, it’s time to get brainstorming!

Working for brands with a positive purpose is becoming increasingly important to emerging generations of professionals.

Communicating your company culture can also help attract like-minded individuals to your business. And we all know the value of a positive team fit!

What’s more, well-aligned values also appear to boost later productivity and workplace relations. Please note: the ‘well-aligned’ is key here! It’s important that anything you communicate is truly reflected in your workplace. Whether that’s comments about the positive atmosphere, your people-centred approach, or your attitude to progression and diversity.

DAY 2: building your benefits package

You might not think you’re in the position to create much of an employee benefits package, however, you really don’t need to have a vast budget in order to do so. It could also be a costly mistake not to at least explore your options.

Where possible, detail some of your employee benefits in your job descriptions. 85% of candidates are more attracted to organisations that do this. Or, at the very least, make sure candidates know that there are a number of benefits on offer.

Do your competitor research to see what other companies are offering their employees. Also, swot up on the latest research surrounding job-seekers’ priorities. We reguarly share such news findings, including our recent post on what most employees want and need in 2019.

DAY 3: be more flexible

It’s time to discuss flexible working. Yes, this is featured in some of the staff benefit discussions, yet it more than deserves its own employee attraction spotlight.

People are increasingly drawn to companies that provide flexi-working opportunities. There are multiple plus points to consider here:

  1. It may help you attract large and in many cases untapped talent pools, such as maternity returners and working parents.
  2. Again, emerging worker groups are also more attracted to jobs with flexible and home working potential.
  3. Your team may become happier and your business may better keep up with rapidly changing workplace needs.
  4. What’s more, as the UK lags behind other nations in this respect, you may gain a distinct competitive advantage in your field.

DAY 4: be a rarity!

In order to attract the most valuable employees, you need to offer and promote something that few companies ever even consider.

Something that will also help retain your employees once on-board – and help overcome some of the most worrying national workplace trends (the employee performance crisis; high levels of disengagement and a general sense of unhappiness at work)…

This something is only offered by approximately 19% of businesses and is best described as ‘an experimentation culture’. It’s all about enabling your employees to share their ideas without criticism, actively encouraging innovation and creativity, and all-around greater team and individual involvement. You’ll need to have the right management approach in place to make this possible. You’ll also need to communicate this message to prospective employees. However, just think of the possibilities for your business!

DAY 5: make a path

Again, this is somewhat touched upon as an employee benefit. Yet did you know that 90% of UK employees deem training to be ‘vital to furthering their career?’ All the while, only 25% of HR professionals say their employers provide a ‘learning culture’.

You may not have the sort of business that enables a clear route of progression, yet you can certainly help your employees to see a path of personal progression and development. What a helpful tool to include in your job adverts.

As we’re now deep into a ‘skills economy’ period, it’s great to consider all training avenues – from online learning and knowledge sharing to in-house coaching and external courses. This is all discussed in the above-linked post.

DAY 6: now for the salaries!

It’s hard to deny that salary levels are important. UK employees are more motivated by pay than those of any other European country, with 62% of professionals saying that their salary is their primary driver to work.

In addition to this, average national salaries grew by 7.6% last year. This is driven by the skills shortage and saw a boost in December when candidate availability numbers fell again.

Make certain that your salary levels are as competitive as they can be to attract more job applicants. Monitor your competitors’ job adverts and be sure to seek salary guidance from your Recruitment Consultant.

DAY 7: bringing it all together

You’ve put in all the work to create an attractive employer offering, now you need to make sure you’re reaching out to as many candidates as you can; as effectively as you can!

This means crafting an appealing job description – and making sure that this is actually getting in front of your target audience.

Contact an expert recruitment agency in your industry for support with both elements. From job description guidance, through to regional industry insights, and ready access to the most effective candidate attraction tools, there are so many benefits to working with a dedicated recruitment consultant. They may even have the perfect person on their database waiting for a job such as yours!

Thanks for joining us for this week of tips. We hope you’re feeling ready to execute your newly refined employee attraction approach! To discuss your recruitment needs, please call Appoint on 01225 313130.