How creative or innovative do you get to be on a daily basis? It’s important to remember that these words should apply to all industries and jobs, not just the artistic!
Creativity and innovation allow us all to work in new ways, formulate new ideas, and progress. However, employers and managers are overestimating just how much room they give their teams to use these skills.
Employees don’t feel able to be innovative at work…
- 76% of business leaders believe they ’empower their employees to be innovative.’
- However, only 34% of professionals feel encouraged in this way.
- Yet 95% of businesses see innovation as imperative to their business growth and 91% of employees want the opportunity to be more innovative in their roles.
- Employers are also misreading those tools that inspire creativity. They over-prioritise financial incentives and under-prioritise the role that ‘purpose’ plays in our work.
- These findings (from Accenture, reported by HR Magazine) also reveal that staff specifically want appropriate skills development, flexible working opportunities, and a healthier work-life balance. Each aspect is believed to nurture greater innovation.
Tips for employers: each aspect features in our ‘7 Days of Employee Attraction Tips.’ See Days 3-5 for more advice. Make sure you’re also gathering genuine feedback from your employees. You don’t want to be among the managers who think they’re creating a culture that they’re not!
Good managers can spark creativity
It’s interesting to hear that managers can also increase creativity by using one essential skill – attentive listening.
- In a separate international study, also shared by HR Magazine, employees expressed greater creativity when they felt listened to. Their workload was also of increased quality.
- Conversely, distracted managers failed to promote such a response.
- The article additionally highlights several flaws surrounding common brainstorming activities. Many people fear ridicule in response to sharing their ideas. Employees also worry about being the person that constantly offers up ideas in fear of annoying others.
There’s some sage advice for all managers; much of the focus needs to be paid to creating a more relaxed and informal culture that allows for ideas to be developed over time.
A brief note for stifled employees…
Where possible, share your ideas with your manager or a trusted colleague. You may be letting your fears get the better of you. Hopefully, your confidence will soon increase alongside your enjoyment of your role.
However, in instances where you’ve repeatedly tried and still feel stifled, or you simply fancy a change of scene, your skills may be better used elsewhere. You can read and apply for the latest jobs here.